The beauty industry is changing rapidly, but white skin is still “on top” in the Asian market?
Posted on 04/27/2021
Smooth white skin is not just a trend, it seems to be the beauty principle of Asian women. So what force makes Eastern women so “crazy” for white skin, let’s find the reason!
The influence of white skin in many aspects of life
If Western women are obsessed with wrinkles, Asian women are often worried about dark spots, freckles and dull skin. According to many studies and surveys, the top concern of women in countries like Japan; China, Korea or Vietnam is flawless, smooth skin; no visible pores or brown spots.
A smooth glowing skin; Even color seems to be the beauty standard since ancient times in the East. It is the image of Geisha girls with skin as white as a peeled egg – a symbol of seduction in the land of cherry blossoms. Even in the paintings depicting women in the feudal era, they all have in common that their skin is smooth and flawless.
Today, white skin seems to have become a beauty “creed” when appearing everywhere. From stars and idols; white skin and sweet beauty that make women constantly desire.
The power of white skin for Asian women
Conceals imperfections and signs of aging
There is an old saying in China that is widely spread that “A fair skin hides 100 defects in your appearance”. According to Andrew McDougall; According to a cosmetic trade reporter, “the first sign of aging in Asian skin is pigmentation, not wrinkles”. Therefore, the indisputable benefit is that skin lightening products will help obscure defects such as scars; dark spots and wrinkles, grooves on the face.
Raise your stature and position
Since ancient times, white skin in Asia has symbolized nobility and nobility. The ancients often likened the skin of noble women to jade. These days, although the trend of tanning skin (tanning skin) appears, but in the Asian market; White still prevails and dominates. For modern women, they consider a fair skin; Smooth shine helps them look more luxurious, enhances beauty and other people will appreciate them more in life.
For modern women; They think that a white, bright and smooth skin helps them look more luxurious and enhance their beauty
Easily “mix & match” colorful outfits
Obviously when her skin is dark or dull; she will have more difficulty choosing clothes; color combinations to stand out and even in makeup; hairdressing too. Bright and even skin tone will help her “balance” the various lipstick colors; the costumes are thought to be difficult. From there, she can confidently show off her own beauty.
Attract attention and dominate in life
More than words, appearance and style are words that help her “take the spotlight” in every situation. The first thing comes from beautiful skin. A fair skin tone; Vibrant glow will highlight the five senses on the face; make the lines look more harmonious. With just a little lipstick or eyeliner, she can attract the opposite person.
In particular, when looking at the skin; other people can appreciate how much women love and take care of themselves.
“Smooth and confident – make yourself beautiful”
A message from the NNO VITE brand to the modern generation of women that: beauty is not only encapsulated in the passive area; only happens when you feel you are no longer beautiful or others judge you; which should be an inevitable part of every girl’s life. Beautify yourself every day for no reason; color yourself as well as your own life more radiant. The right things will come to her. And let’s start from “youth ambassador” – that’s your skin!
